I have also created several “generic” Boards, i.e. I create a specific Board for each shoot. You can also add Collaborators to the Board. I then send a link to the board to my creative team via email. They are:Ĭreate a Board on Pinterest and Save photos I’m using for inspiration in the Board. You can physically tear photos out of magazines and bring them to the shoot. You can create one in MS-Word / Excel or equivalent and embed images. You can put together a composition photo with Photoshop. There are several apps / online or downloadable to simply drag & drop photos into a form or template. The actual format of the mood board isn’t as important as long as you use some form of mood board to convey your shoot theme. There is no one-way to put together a mood board. It lets the agency or booker know what type of model to present on any castings. If you are using a fashion stylist, what style of clothing to bring or pull. Your model will know the clothing requirements, how to emote, how much skin will be shown, posing needs, etc. Your hair stylist will know how he / she is to style hair, how much time to plan and what equipment / products to bring. (i.e., you don’t want the makeup artist to apply a commercial styled look when you are going for an edgy editorial). Let’s your makeup artist know your shoot theme so he / she can achieve the correct style commercial, editorial, theatric, beauty, highly contemporary, moody, etc. Here are several uses of a mood board in my opinion and experience: However, even in these situations I will create a mood board as a fallback if someone on the team needs inspiration. If you just want to shoot-around, let people do their own thing, or simply want to shoot based on the vibe at the time, then it’s not needed. Is a mood board absolutely required or needed for every photoshoot? Of course not. You are sharing the concept & vision of the desired outcome so everyone is on the same page. Even if the creative team consists of only yourself and the person you’re photographing.Ī mood board is “ an arrangement of images, materials, pieces of text, etc., intended to evoke or project a particular style or concept.” Essentially, for your model, makeup artist, hair stylist, stylist it’s a pictorial guide on the theme / vibe of your photoshoot. A mood board is an excellent tool used by everyone on your creative team. Don’t waste valuable space on your hard drive.I use a “mood board” on all but the most casual portrait / beauty photoshoots. There are even plugins for your browser to allow you to “right-click” and save photos to Pinte rest. Pinterest is a really simple platform for saving your inspiration in public or private galleries. They may sound like a lot of extra work, but mood boards are actually extremely simple to implement into your photography workflow.Īlternatively, instead of manually saving images as you’re scouring the internet for inspirational imagery, use Pinterest. This makes it easier for my team to decipher exactly what I have in mind. These categories include: hair, makeup, model, location (if applicable), lighting/Photoshop (if applicable), wardrobe, theme, etc. I divide my mood boards into individual categories to make it easier for my team to understand. This will make it easier for your team or client to decipher the direction of the shoot. You will want to limit the amount of imagery on your mood board to approximately one page, or about 6–10 strong images with a consistent theme or idea. Mood boards are visual collages of inspiration designed to provide your team or client with a visual reference guide that everyone can agree on before your photo shoot. In order to save yourself time, effort, and frustration the day of your shoot, use a mood board. Many beginning photographers find it very difficult to translate their vision verbally.
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